Year 2016, Volume 1, Issue 1
| Year : | 2016 |
| Volume : | 1 |
| Issue : | 1 |
| Authors : | Xhevaire DULJA, Noureddin DRIOUECH, Ana KAPAJ-MANE, Mariana NIKOLLA |
| Title : | ALBANIAN CONSUMER’S BEHAVIOR TOWARD ETHICAL VALUES OF AGRO-FOOD PRODUCTS: A SOCIO-ECONOMIC ANALYSES |
| Abstract : | The aim of this work was to analyze and find out the relation between socio-economic characteristics of Albanian consumers and their behavior toward agro-food products with ethical values. Organic, fair-trade and typical/traditional agro-food products were ethical products object in this study. Information was collected by face-to-face interviews with 311 adult Albanian consumers concentrated mainly in the central, south-eastern, south-western and northern part of Albania. The Logit model is used to study correlation between consumers’ behavior and their socio economic characteristics such as: origin, age, gender, marital status, family size, children and elder presence, family monthly income, employment, level of education and their knowledge about ethical agro-foods. Logistic regression is used to predict a categorical (usually dichotomous) variable from a set of predictor variables. Analyses demonstrated that only “Education”, “Age” and “Knowledge level about ethic food” have a significant contribution to their behavior (p ≤0,05). The correlation between Albanian consumers’ behavior and last three variables is significant. |
| For citation : | Dulja, X., Driouech, N., Kapaj-Mane, A., Nikolla, M. (2016). Albanian consumer’s behavior toward ethical values of agro-food products: a socio-economic analyses. AGROFOR International Journal, Volume 1. Issue No. 1. pp. 66-75. DOI:10.7251/AGRENG1601066D |
| Keywords : | consumer, agro-food, ethical values, socio-economic, logistic regression, Albania |
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ISSN 2490-3434 (Printed)
ISSN 2490-3442 (Online)
ISSN 2490-3442 (Online)
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